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The Chat Bubble

The Chat Bubble is a show about Messaging. We discuss messaging apps like Facebook Messenger, iMessage and WhatsApp - especially as a way for brands to communication with customers. A secondary focus is brand messaging, the psychology of the pitch and best practices around sales and marketing. The show combines interviews with shows discussing news and announcements about messaging channels and other companies in the space.
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Aug 14, 2017

Ishay joined the podcast to share a few different projects that his agency has worked on, as well as a perspective of what's happening outside the US. Ishay's firm, Initech, has been in business for about a decade and within the last 2 years they've begun to focus on Facebook Messenger applications. 

They are based in Israel and Ishay travels regularly through Europe and provides some anecdotes about what's happening outside the US. 

Here are a few links for contact or campaigns and examples mentioned in the show. 

Ishay's contact information. ishay at initech.co.il -- http://www.linkedin.com/in/tentse 

Israeli Chatbot Meetup: https://www.meetup.com/TLV-Marketing-Chatbots/

Here is a presentation on bots. https://www.slideshare.net/IshayTentser/messenger-as-a-new-marketing-platform-70853206

Finally, a demo of the internal Messenger Loyalty bot mentioned at the end of the episode. https://www.facebook.com/messages/t/341778542908006

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