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The Chat Bubble

The Chat Bubble is a show about Messaging. We discuss messaging apps like Facebook Messenger, iMessage and WhatsApp - especially as a way for brands to communication with customers. A secondary focus is brand messaging, the psychology of the pitch and best practices around sales and marketing. The show combines interviews with shows discussing news and announcements about messaging channels and other companies in the space.
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Mar 23, 2019

Kate Myers joins The Chat Bubble to help explain the differences between opt-in and peer to peer SMS messaging. 

The short answer is that if an organization wants to do automated messaging they're required to have users opt in. An organization can manually send messages to people without getting their opt-in first.

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